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Grey Imports Show True Sticking Power, Says Swinton
By Swinton Group
GREY IMPORTS SHOW TRUE STICKING POWER, SAYS SWINTON
Swinton Specialist motor insurance experiences 18% increase in enquiries for non-standard motors in the last 12 months
Yesterday’s boy racers are growing up, but instead of ditching their beloved Japanese imports, like the ever-popular Nissan Skyline, and opting for something a little more refined, they’re sticking to their beloved motors.
The UK’s largest high street motor insurance broker, Swinton, is launching Swinton Specialist, a dedicated team to handle the upsurge in customers seeking quotes for non-standard motor insurance. Swinton believe that this boom is due to the reluctance of drivers over 30 to give up their modified cars.
In the last 12 months Swinton has seen a 18% hike in demand for specialist, performance and modified insurance quotes and the new division will handle enquiries for all modified, high performance, imported and other non-standard motors.
Grey imports – cars not available in this country – are remaining massively popular, with exclusive Japanese motors more desirable than ever. Far from being a passing phase in the performance market, as speculated by some, following the release of films such as the Fast and the Furious, their popularity has soared.
The car’s high specification and excellent value given the strong UK pound is coupled with the trend for short-term ownership and low corrosive driving conditions in Japan – leaving them in prime condition for UK owners.
Neil Ackinclose, head of Swinton Specialist, commented: "Performance cars have never been more popular in the UK and we are launching Swinton Specialist to provide motor insurance for this growing market. The internet has become THE market place for sales, and this has opened up the international market to UK buyers."
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